Resources in my venture:
1) My open personality:
V: My openness is valuable because it could open a lot of doors to me. Being open to new opportunities and change can lead to new ventures.
R: This is a rare quality because a lot of people get closed up when they have too strong of opinions.
I: A lot of people probably have this quality, but it's not too popular because a lot of people are usually stubborn and stick to their own ways of thinking.
N: Other people with this quality can provide this same resource, but I am my own person and there is no one else like me out there, so its pretty non-substitutable.
2) My worldliness
V: My worldliness is valuable because the understanding of others is vital in respect to knowing my target market and consumer.
R: A handful of great CEO's and leaders have this quality, and so do those with a wide understanding of people.
I: It is not that easy to copy, because it is a quality that is found and expanded on from within.
N: Other people can have this quality and it can reap the same benefits, but I feel like I have my own interpersonal air.
3) Years of dance experience
V: This is an incredibly valuable characteristic, since my idea revolves around dance (creating an easily attachable patch to quickly fix a ripped dance shoe). I have danced ever since I was 4, and it is a huge part of my life.
R: Although a lot of people dance, not everyone who dances goes on to pursue an entrepreneurial venture. I think this is pretty rare, and defintely gets me a hand up.
I: This attribute is kind of inimitable because anyone can put their kid in dance and they could follow through with it, but it is a sport that few people do for as many years as I have.
N: Other dancers with as much experience as me could provide the same resourceful benefits.
4) Managing with a level-headed attitude:
V: This is a rather valuable trait, because it is amongst the most important of a good leader. A good leader cannot be an extremist when it comes to dealing with dilemmas.
R: It is a rare quality, because only the best of leaders (successful CEO's, for example) have traits like this.
I: This trait is especially hard to be copied by others because it is something that must be learned in a strategic and technical manner.
N: Other great managers can have this quality and provide similar benefits, but it is a pretty rare thing.
5) Behavioral orientated:
V: This is one of the managing types that I found out I represent (I am in MAN3025 right now, and had taken a test to decide my management style). It is pretty valuable and different from the other styles because I am able to connect with people on an emotional level.
R: Since there are only a limited amount of precise styles, a lot of others probably share this with me. It is still unique because I am able to take peoples feelings and emotions into consideration.
I: This management style is not necessarily easy to copy, but it might be pretty easy to find someone else with similar traits if you randomly selected from a big enough pool.
N: Kind of like what I stated previously, other people probably have this innate feeling of emotion and sense that comes out when they manage others.
6) Dance wear modeling experience
V: This is incredibly valuable and I am so lucky to have experienced this. Having the ability to know things about a dance wear store, how their public relations work, and other cool things I wouldn't have previously known has defintely changed me.
R: This is pretty rare, because not everyone gets to model for a dance clothing store. In fact, normal models probably out number dance wear models, because dance wear is a very specific category and requires physical dance background.
I: This isn't that easy to copy, because one must have extensive dance background and camera qualities in order to be selected for a position like this one.
N: People with other experience in the dance wear store industry could provide similar benefits to what I have gained by doing this.
7) Emotional stableness
V: I won't be a crazy manager who isn't stable enough to keep everything under control.
R: It is not too rare but it is defintely an important thing. Being in the mental and physical shape to undergo all the things that started your own product/ company takes can be detrimental.
I: This is easy to copy and control, through continuous strict methodology. A lot of people can go through a series of teaching to learn how to control their emotions, or even anger issues.
N: A lot of other people with a controlled self-awareness can have and thus emulate this trait.
8) Kindness yet firmness
V: This is a great trait to have, because people who you work with will not respond well to overruling strictness or on the other hand, a pushover.
R: I'd say it's not necessarily a rare attribute, but it is a very important one. You have to be able to balance both personalities while still having the ability to be both strict or nice at certain times in certain situations.
I: This is semi-easy to copy just because if you can learn how to balance both traits, you instantly have obtained the ability to maintain control of your employees/situation, whatever it may be.
N: The same benefits can be reaped once again by anyone who has learned to balance these traits, and can handle a rough situation successfully.
9) Ability to communicate with others:
V: This is extremely valuable in any career and/or situation- pretty much anything in life. Communication is a vital part of anything us humans engage in, and can make the difference between so many things. My ability to communicate with others will help me to understand my target customers and relate to people on a whole new level.
R: There are a rare group of people in this world who have the natural ability and can talk with ease to others.
I: This isn't necessarily easy to copy, but it can totally be learned. Multiple speaking classes are offered in college at undergraduate and graduate levels, and for almost all majors at least one is a requirement.
N: The skill of communication can bring similar benefits for others who are naturally good at it.
10) My established network with people in the dance wear industry:
V: This is by far the most valuable part of me, because networking can make or break a company. I found out just how important networking is by visiting the career fair this past fall, and witnessing all of the networking happening right before my eyes!
R: This is rare because not everyone has connections in the dance world. From multiple conventions, performances, but most importantly my model experience with Dance Wear Corner, I have established so many connections.
I: This is pretty hard to emulate just because not everyone can be given the opportunity I was.
N: This experience and networking that I have can bring so many benefits for me and my business concept (since it revolves around dance shoes). I bet no other person can say they have the same exact experience that I have.
My Top Resource:
My top resource would defintely have to be number 10. I touched on it in my "v" of my analysis, but allow me to elaborate. The networking experience I have had from working with a dance wear store matches up PERFECTLY with my business concept, the idea to sell patches of dance shoes that can be adhered to the shoe for a quick and easy fix. Already knowing a handful of people in this industry, including the wife and husband team that took over building there own dance wear store in Orlando, defintely has its advantages. I know photographers, business men, dancers, and marketers who I could reach out to at any time. This is for sure my most unfair advantage!
Hi Cassidy!
ReplyDeleteI think all of your unfair advantages work well for your business venture. I too have thought about pursuing a business in dance. My sister and I were thrown into dance lessons at an early age and have since thought about opening up our own dance studio. I loved reading your blog post because I knew exactly how you are feeling. I think your unfair advantage could really set you off in starting your dance shoe company! I wish you the best of luck in this course and in your business! Check out my unfair advantage here:http://floridagirlss.blogspot.com/2016/03/my-unfair-advantage.html
Hey Cassidy!
ReplyDeleteFirst, I am so jealous that you are a dancer, haha. Dancing is such a beautiful talent to have and I am awful at it. I also love all of your qualities! You sound like a very sophisticated and hard working young woman. Way to go! I also love your idea because I haven't heard of anyone else that wants to create something like your product. Good Job! Check mine out at:
http://ashandpeas.blogspot.com/2016/03/my-unfair-advantage.html